Close

CREATING PROFIT BY

DESIGN

CREATIVE DIRECTOR | ART DIRECTOR | UI DESIGNER
My natural way of thinking is cyclical. You can’t connect the dots looking forward, you can only connect them looking back.

Understanding and using these connections I drive emotion by design. This causes the target audience to experience something meaningful, resulting in sales. As a highly accomplished visionary, I have proven expertise in building successful brands and creating ideas that endure and drive growth for companies.

MY WORKMY RESUME

My Work

Some of my Projects

My Skills

What I Am Good At

Strategist who quickly overcomes profit and growth challenges, leveraging agile and waterfall methodology for success. Works across multiple diverse industries with a wide range of brands including Fender, Mattel, I Love Lucy, EDS, Dillard’s, Macy’s, Home Depot, Lowe’s, Wal-Mart, REI, Petco, and other major brands driving successful campaigns, creating business opportunities and consistently increasing profits.

  • Successfully directed multi-corporate re-branding, packaging and advertising initiatives that went from around 2000 products to over 10,000 products and from a national corporation to an international corporation selling in over 10 countries increasing product sales over 387%.

  • Restructured problematic labeling of a sports nutrition company to coincide with FDA, saving multiple product lines and recovering over $33 million in losses.

  • Developed inventory, shipping, manufacturer and CMS software which bolstered employee productivity saving approximately $6 million over three years.

  • Created strategic initiatives for partnerships with MLM leaders, offering sales material and product offerings increasing their profits. By doing this we considerably expanded our market share from $4 million to over $94 million over the course of 22 months.
Advertising
100%
Branding
100%
Identity
100%
Print
100%
Packaging
100%
HTML/CSS
100%
User Experience
100%
User Interface
100%
Sketch App
100%
Balsamiq
100%
InVision
100%
Adobe XD
100%
Photoshop
100%
Illustrator
100%
InDesign
100%
Processes
100%
Leadership
100%
Mentorship
100%

Testimonials

What They Say

LUKE HEJL

CEO & Founder
TimelyMD

David is a great Creative Director. He worked on my team for several years leading well – always bringing fresh ideas to the table. Not only can he create big ideas – he can bring them to life.

COURTNEY ZIMMERMAN

Director of Marketing
Dallas Symphony Orchestra

I would highly recommend David for any creative project (large or small) and have used him for freelance projects at 2 additional companies I have worked for since we parted ways in 2012. He is smart, dedicated, adaptable and extremely talented. Any company would benefit immensely from hiring him.

GAIL KANTOR

Co-Founder
eJamming Inc

We found David when eJamming was under a tremendous time crunch. He had to quickly grasp numerous technological and usability requirements of three different teams while also satisfying the sensibilities of the co-founders. Without David’s organizational and communication skills, our goals would not have been adequately met. You discover a lot about people when they’re under pressure. David’s a leader.

CRAIG BURZYNSKI

Manager of Creative Services
Conifer Health Solutions

Big ideas” is the first thing that comes to mind when I think of David. His passion for elevating projects and ideas, all while coming up with creative solutions and approaches in doing so, is what makes David tick. Not only was he a wonderful designer, but I was always struck with how much passion he brought to each project, always coming up with big ideas and unique approaches.

CONTACT ME

I look forward to hearing from you

214.621.0072

McKinney, TX

contact@davidnelke.com