design for profit • profit by design
My natural way of thinking is cyclical. You can’t connect the dots looking forward, you can only connect them looking back.
Understanding and using these connections I drive emotion by design. This causes the target audience to experience something meaningful, resulting in sales. As a highly accomplished visionary, I have proven expertise in building successful brands and creating ideas that endure and drive growth for companies.
Throughout my career, I’ve been fortunate enough to work with a wide range of clients across multiple sectors including beauty, entertainment, health & wellness, household, manufacturing, medical, sports & fitness, and transportation with clients ranging from Silicon Valley start-ups to Fortune 500 companies.
These clients have spanned a wide variety of brands, including Mattel, Fender, I Love Lucy, EDS, Macy’s, J.C. Penney’s, Home Depot, Lowe’s, Cabela’s, REI, Wal-Mart, Target, Petco, Pets Mart, Stubbs International and many more.